Medicaid and CHIP Renewals Communications Toolkit: Outreach and Educational Resources

June 16, 2023

Medicaid and CHIP Renewals Communications Toolkit: Outreach and Educational Resources

CMS has created different materials and resources to help people with Medicaid or CHIP take steps to renew their health coverage or find other coverage options.

Want to learn more about your state’s Medicaid program? Find contact and enrollment information.

Who can use the toolkit:

  • States
  • CMS partners
  • Community organizations
  • Health Professionals
  • Schools
  • Other stakeholders who interact with people who have Medicaid or CHIP

Communications Toolkit

  • This toolkit includes important messages and sample materials:
    • Key Messages to encourage people to get ready to renew their Medicaid or CHIP coverage
    • Drop-in Articles
    • Eligibility Renewals
    • Social Media & Outreach Products
    • Email SMS/Text Messages
    • Call Center Scripts
    • Tip Sheet for CMS Partners
    • Fact Sheets
    • Post Cards
    • Tear Pads

Communications Toolkit